Thank you for your interest in Qoorious™‘ research studies.
INVITATION TO PARTICIPATE: NATIONAL SME BRANDING STUDY 2012
Qoorious™ is currently conducting a National-level SME Branding Study and would like to invite all Singapore SMEs to participate.
On a broad level, this study seeks to investigate the following:-
- SMEs’ understanding of branding
- Their current branding efforts
- The business problems that they face (e.g. differentiation, innovation, pricing, customer and talent attraction and retention)
- How branding can help to alleviate these problems
Through this study, Qoorious™ hopes to aid local SMEs in understanding the importance and benefits of having a strong brand.
Should your company be keen to find out more, please contact us.